A launch brings the DMs all at once. You can only answer them one at a time.
A webinar, a masterclass or a cart-open email brings a week of questions into your inbox in a day: is it for me, when does it start, can I pay in instalments. Each one is a buyer at the moment of deciding. Answer the next day and the moment has passed. SetScale answers within two minutes, asks your qualifying questions and books the call for the offers that need one.
Ready for the peak
Ten DMs or three hundred, the reply time is the same. The setter does not get tired on day three of cart open.
The same answers, every time
Dates, format, price, instalments, guarantee: you write them once, the setter gives them without drifting, and never invents a bonus.
A call only when it is worth one
For a high-ticket cohort, the setter qualifies and proposes real slots from your calendar. For a self-serve course, it answers and sends the link.
Follow-ups you do not have to remember
A prospect who goes quiet gets a follow-up at two defined moments, then the setter stops. No chasing, no spam.
What a launch week can look like
Assumed figures, not client results: we have no customer numbers to show yet and we will not invent any. Put your own in.
DMs during cart open
Answered within two minutes
Qualified for a call
Reply time when you answer by hand
The number that matters is not how many messages got an answer, it is how many buyers got theirs before the doubt set in. That is why speed is the first setting, not a nice to have.
How it runs
Describe the offer
The program, the dates, the price, the format, and who it is not for.
Write the questions
What tells you someone is ready: goal, situation, budget. One question at a time.
Connect the account
Instagram, WhatsApp or Messenger, through the official login. The first accounts are set up with us, on an onboarding call.
Turn it on for the launch
The AI is off by default. Switch it on when cart opens, read the conversations, fix a line when it misses.
FAQ
Does it work between launches? +
Yes. Evergreen DMs get the same answer within two minutes, and the setter can send people to your sign-up page or your next date.
Can it handle a self-serve course and a cohort at the same time? +
Yes, one script per offer. The setter answers on the course and qualifies for the cohort, in the same inbox.
Will it answer questions it does not know? +
No. It works only from what you wrote. When a question falls outside the script, it does not improvise: you take over from the inbox.
What if the prospect wants a human? +
They can ask, or write STOP: the AI stops on that conversation and you take over. You can also take any conversation back in one click.
Answer every launch DM within two minutes
SetScale opens in small groups. Leave your email and we will set up your script before your next launch, with you, on a call.